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Dopamine Dressing- Happy Dressing

What is Dopamine dressing?

Dopamine dressing is a fun and colourful way to boost your mood through your clothing choices. It's like picking clothes that make you feel really happy and confident. When you wear bright colours, patterns, or styles you love, your brain releases a chemical called dopamine, which is like a happiness signal. So, when you wear clothes that make you feel good, you're giving yourself a little mood boost!

So what is Dopamine?

Dopamine, as a neurotransmitter, is involved in several brain functions including the forming of emotions. It’s not the only molecule that can affect how we feel – serotonin, oxytocin and various endorphins interact with dopamine to give rise to our mood. But dopamine does play a fundamental part in our brain’s reward system.

Some studies suggest that...

People photographed wearing a red or black T-shirt were viewed as being more attractive than those wearing any other colour. Wearing red can also lead to better physical performance.

One study also showed that wearing an outfit that has an association with a profession, like a doctor’s white coat, improves cognitive processes. Termed ‘enclothed cognition’, this might also be why wearing gym clothes makes us more likely to exercise. Does it have the same effect on you?

While formal suits make a person act with more dominance, when it comes to performance, comfort is arguably more important – students taking exams fared better when they were wearing comfier, less formal clothes, giving exams in comfy clothes has always been key for me, what is your take?

Art therapy suggests that colours have a mental and emotional effect on people within different facets of life, some places can irritate you, while others can make you feel calm and relaxed. Do you think this is the doing of colours? Yes!

Here’s a colour key for you!


Anger, love, passion, and power


Enthusiasm, attention, happiness, and energy


Brightness, energy, warmth, and attention


Luck, envy, nature, and safety


Sadness, stability, productivity, and calmness


Wealth, royalty, mystery, and imagination


Romance, kindness, calmness, and nurturing


Nature, isolation, security, and strength


Mystery, boldness, power, and elegance


Peacefulness, cleanliness, innocence, and emptiness

Now, Imagine wearing your favourite shirt or a dress that has vibrant colours or patterns. Just like how looking at a cute puppy or eating something delicious can make you smile, wearing clothes that you love can make you feel happier too! It's all about expressing yourself through what you wear and letting your inner joy shine on the outside. So, the next time you pick your outfit, remember that you can dress for happiness too!


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